Website Analysis of apple.com

Generated on November 15 2022 06:22 AM

Old statistics? UPDATE !

The score is 47/100

SEO Content

Title

Apple

Length : 5

Ideally, your title should contain between 10 and 70 characters (spaces included). Use this free tool to calculate text length.

Description

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Length : 172

Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.

Keywords

Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.

Og Meta Properties

Good, your page take advantage of Og Properties.

Property	Content
title	Apple
description	Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.
url	https://www.apple.com/
locale	en_US
image	https://www.apple.com/ac/structured-data/images/open_graph_logo.png?202110180743
type	website
site_name	Apple

Headings

H1	H2	H3	H4	H5	H6
1	4	14	7	5	1

[H1] Apple
[H2] iPad
[H2] iPhone 14
[H2] Give WOW.
[H2] Apple Footer
[H3] Lovable. Drawable. Magical.
[H3] Big and bigger.
[H3] This holiday season, find the perfect gift for everyone on your list.
[H3] Supercharged by
[H3] Shop and Learn
[H3] Services
[H3] Account
[H3] Apple Store
[H3] For Business
[H3] For Education
[H3] For Healthcare
[H3] For Government
[H3] Apple Values
[H3] About Apple
[H4] iPhone 14 Pro
[H4] Apple TV 4k
[H4] iPad Pro
[H4] Apple Watch Ultra
[H4] Apple Watch Series 8
[H4] Apple Card
[H4] Apple TV+
[H5] Pro. Beyond.
[H5] The Apple experience. Cinematic in every sense.
[H5] Adventure awaits.
[H5] A healthy leap ahead.
[H5] Get up to 3% Daily Cash back with every purchase.
[H6] A Memoji looks straight ahead with joy and awe as a firework burst of emoji goes off in the background.

Images

There are 0 images on this web page.

Good, most or all of your images have alt attributes

Text/HTML Ratio

Ratio : 7%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

Flash

Perfect, no Flash content has been detected on this page.

Iframe

Great, there are no Iframes detected on this page.

SEO Links

URL Rewrite

Good. Your links looks friendly!

Underscores in the URLs

We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.

In-page links

There are a total of 83 links including 1 link(s) to files

Anchor	Type	Juice
-	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
Buy	Internal	Passing Juice
	Internal	Passing Juice
Apply now	Internal	Passing Juice
support.apple.com/kb/HT209218	Internal	Passing Juice
Store	Internal	Passing Juice
Mac	Internal	Passing Juice
iPad	Internal	Passing Juice
iPhone	Internal	Passing Juice
Watch	Internal	Passing Juice
AirPods	Internal	Passing Juice
TV & Home	Internal	Passing Juice
AirTag	Internal	Passing Juice
Accessories	Internal	Passing Juice
Gift Cards	Internal	Passing Juice
Apple Music	Internal	Passing Juice
Apple TV+	Internal	Passing Juice
Apple Fitness+	Internal	Passing Juice
Apple News+	Internal	Passing Juice
Apple Arcade	Internal	Passing Juice
iCloud	Internal	Passing Juice
Apple One	Internal	Passing Juice
Apple Books	Internal	Passing Juice
Apple Podcasts	Internal	Passing Juice
App Store	Internal	Passing Juice
Manage Your Apple ID	Internal	Passing Juice
Apple Store Account	Internal	Passing Juice
iCloud.com	External	Passing Juice
Find a Store	Internal	Passing Juice
Genius Bar	Internal	Passing Juice
Today at Apple	Internal	Passing Juice
Apple Camp	Internal	Passing Juice
Apple Store App	Internal	Passing Juice
Refurbished and Clearance	Internal	Passing Juice
Financing	Internal	Passing Juice
Apple Trade In	Internal	Passing Juice
Order Status	Internal	Passing Juice
Shopping Help	Internal	Passing Juice
Apple and Business	Internal	Passing Juice
Shop for Business	Internal	Passing Juice
Apple and Education	Internal	Passing Juice
Shop for K-12	Internal	Passing Juice
Shop for College	Internal	Passing Juice
Apple in Healthcare	Internal	Passing Juice
Health on Apple Watch	Internal	Passing Juice
Health Records on iPhone	Internal	Passing Juice
Shop for Government	Internal	Passing Juice
Shop for Veterans and Military	Internal	Passing Juice
Accessibility	Internal	Passing Juice
Education	Internal	Passing Juice
Environment	Internal	Passing Juice
Inclusion and Diversity	Internal	Passing Juice
Privacy	Internal	Passing Juice
Racial Equity and Justice	Internal	Passing Juice
Supplier Responsibility	Internal	Passing Juice
Newsroom	Internal	Passing Juice
Apple Leadership	Internal	Passing Juice
Career Opportunities	Internal	Passing Juice
Investors	Internal	Passing Juice
Ethics & Compliance	Internal	Passing Juice
Events	Internal	Passing Juice
Contact Apple	Internal	Passing Juice
other retailer	Internal	Passing Juice
United States	Internal	Passing Juice
Privacy Policy	Internal	Passing Juice
Terms of Use	Internal	Passing Juice
Sales and Refunds	Internal	Passing Juice
Legal	Internal	Passing Juice
Site Map	Internal	Passing Juice

SEO Keywords

Keywords Cloud

watch iphone pro ipad apple all learn buy apple card more

Keywords Consistency

Keyword	Content	Title	Keywords	Description	Headings
apple	15
more	10
learn	9
buy	7
ipad	4

Usability
	Url	Domain : apple.com Length : 9
	Favicon	Great, your website has a favicon.
	Printability	We could not find a Print-Friendly CSS.
	Language	Good. Your declared language is en-US.
	Dublin Core	This page does not take advantage of Dublin Core.

Document

Doctype

HTML 5

Encoding

Perfect. Your declared charset is UTF-8.

W3C Validity

Errors : 20
Warnings : 22

Email Privacy

Great no email address has been found in plain text!

Deprecated HTML

Great! We haven't found deprecated HTML tags in your HTML.

Speed Tips

	Excellent, your website doesn't use nested tables.
	Too bad, your website is using inline styles.
	Too bad, your website has too many CSS files (more than 4).
	Too bad, your website has too many JS files (more than 6).
	Too bad, your website does not take advantage of gzip.

Mobile

Mobile Optimization

	Apple Icon
	Meta Viewport Tag
	Flash content

Optimization

XML Sitemap

Great, your website has an XML sitemap.

http://apple.com/sitemap.xml
https://www.apple.com/shop/sitemap.xml
https://www.apple.com/autopush/robots/compare-sitemap.xml
https://www.apple.com/autopush/sitemap/sitemap-index.xml
https://www.apple.com/newsroom/sitemap.xml
https://www.apple.com/today/sitemap.xml

Robots.txt

http://apple.com/robots.txt

Great, your website has a robots.txt file.

Analytics

Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.